Friday, August 13, 2010

Plastic Fantastic?

Cosmetic surgery has been at the forefront of my mind this year.

Already being a huge trend the Cosmetic surgery industry is estimated to be worth over £536 million. This makes me think, have we all gone barmy?

This staggering figure reflects the culture of our society today. Women are richer and independent. Fifty years ago, women could not afford plastic surgery let alone even consider such an idea. It would have been a case that if you was unhappy with it, you’ll just have to live with it,

Surgery has become a first option for so many people instead of the last. The horror stories, scars and pain are never enough to make surgery the last option. One person does it and looks better. They set the approval that cosmetic surgery is acceptable and safe. This makes it ok for the next person to do it and so inevitably, the trend spreads. This is a classic example of the stickiness factor.

Along with the trickle down theory, celebrities enhance themselves and so their fans aspire to be like them. Celebrities make surgery contagious.

In a society where so many women have become so conscious of their bodies, it really makes me look forward to the era of when we accept ourselves as we are.

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